Business Strategy

Business Strategy

Business Strategy is the art and science of making and implementing plans to achieve goals and objectives that lead to an organization achieving competitive advantage in a market. Strategy positions a business to have purpose and direction. According to Mintzberg (1987), a strategy is made in advance of any actions to which they apply, and the characteristics of a strategy are developed intentionally and with purpose. 

 

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What is Strategic Planning?

Strategic planning has a huge impact on management functions of a business, including in the coordination, organization, performance controls, behavioral controls, and leading at every

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